What a quarter inch is for
A wall tile does no structural work and takes no traffic. What it has to do is stay on the wall, and the less each piece weighs the less there is to stay up.
A 3/8 inch tile is half again as heavy as a quarter inch one over the same area, and across a full-height wall that adds up. It is why dedicated wall ranges run thin and why a floor tile put on a wall is a heavier proposition than it looks.
3x12 is the format this series is built on
Most of the range is 3x12, with a smaller 8x9 group and three trim pieces.
3x12 runs one to four against the classic subway proportion of one to two, so a wall of it has fewer vertical joints and reads calmer and wider. Three inches is also the height that divides an 18 inch counter to cabinet gap into six courses with nothing cut at the top.
One series, five colors, matching trim
Gray leads the colors, then blue, white, a green and a pink, and three molding pieces sit alongside the field tile.
That combination is what a single-series collection is for. The body, the thickness and the format are fixed, the color is the decision, and the edge is already solved because the trim comes from the same line rather than being hunted for afterwards. Trim for every range is in moldings.
Polished and matte
Polished leads here with a matte group behind it, and on a wall tile that choice does more than it would on a floor.
A wall is at eye level and usually lit from above, so a reflective face returns the light fitting straight into the room and a matte one does not. A polished wall brightens a dark bathroom or a galley kitchen; a matte one keeps a well-lit room calm.
The 8x9 pieces
A small group in this series comes at 8x9 rather than 3x12, which is a different proportion doing a different job.
A near-square format in the same face and the same thickness is the usual way a series offers a panel or a feature area without introducing a second material. It sits flush with the 3x12 because the body is identical, which is the practical advantage of staying inside one series.
The colors are a wall palette
Gray leads, then blue, white, a green and a pink, which is a narrower and softer list than a floor range carries.
It follows from where the tile goes. A wall is seen at eye level from two feet away in a small room, so the colors that work there are the ones that stay comfortable at that distance. The pink and the green are the two that make the range a choice rather than a default.
Where this belongs
A kitchen backsplash, a bathroom wall, a shower wall, a powder room and a laundry.
It is a wall product throughout, and the thickness says so before anything else does. Backsplash tile holds every color a wall can take and ceramic tile the material in full.
